Financial Forecasting 101: Why, When, And How
How and when to apply revenue forecasting for data analysis
Published in
6 min readMay 26, 2022
Financial forecasting is not only applicable for finance (as one might think). You also have to apply it for various product or marketing-related projects. It is the most common type of analysis and often functions as the foundation of getting growth rates for revenue data. You would use it to forecast not only revenue growth but also to estimate and predict the ads spend, upsell impact, promotion cost, and more. In this issue, I will cover different…